At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. Each item on the list is discussed in the book and some items won’t make sense unless you have read the book, but most will. I hope you find it useful. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. Oh, and the book tour thus far has raised more than $14,000 for nonprofits. The IRS is still trying to wrap it’s head around that one… a book tour fundraiser.
Getting Started: Organization and Planning
- Subscribe to, like, and follow large organizations with a mission that is similar to yours.
- Subscribe to social media and mobile technology blogs.
- Define your goals and objectives.
- Get the necessary training (HTML, digital photography, video, social media, and mobile technology).
- Create a master login sheet.
- Define metrics of measurement and create a social media ROI spreadsheet.
- Create a Google account.
- Sign up for Google Alerts.
- Experiment with social media dashboards.
- Write social media and mobile technology policies.
- Hire a graphic designer to design a square avatar(s).
- Purchase a smartphone and/or tablet.
- Purchase a digital camera.
- Purchase a pocket camcorder.
- Create an e-mail signature that includes your website, blog, and social networking links.
Read the rest of the original article to get the whole checklist HERE!