The Power of Passionate Social Media Users Helps Feed Children

10 Jan

Right before the New Year is a time when people think about the past year, and how they can help in the future. In the effort to help make sure that very soon there’s No Kid Hungry, something amazing happened this past December: the No Kid Hungry 2012 Give-A-Thon.

On December 20, 2012, hundreds of “virtual” strangers came together, and then invited many thousands more of their friends, to help ensure children in these amazing United States have enough food.

No child should grow up hungry in America, but 1 in 5 children struggles with hunger. Share Our Strength’s No Kid Hungry campaign is ending childhood hunger in America by ensuring all children get the healthy food they need, every day.

Throughout the day on December 20, millions of people saw how important it is that in this beautiful country of opportunity, there should be No Kid Hungry.

In 24 hours, with a small team of passionate #NKH advocates leading the charge, hundreds of donors gave thousands of dollars to No Kid Hungry – to the tune of more than $30,000 (including a match for gifts).  Many donations came in small amounts, from first-time givers led to donate by seeing the passion of other donors on social media. And every penny was keenly appreciated.

And not only social media stars and individuals contributed.  Sponsors like Hotspot Shield  gave 100 donors of $20 or more an annual subscription for their premium online security, privacy and malware protection service, and BTC Revolutions donated an iPad Mini that (almost) inspired riots to help.


In this day and age, helping a cause can mean much more than writing a check or giving online.  It can mean getting your social graph – everyone important to you, that you interact with on social media – involved.  And those connections are what make events like #NKH’s Give-A-Thon a way for people to turn a passion for helping little kids eat, into a blockbuster event of giving.

Share Our Strength’s No Kid Hungry program information can be found here:

No Kid Hungry

1730 M Street NW, Suite 700

Washington DC 20036
(800) 969-4767

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